Which of the Following Is Not an Example of a Company's

question 5

Multiple Choice

Which of the following is not an example of a company's dynamic capability?

• A)Petsmart's ability to remain a big-box,bricks and mortar retailer
• B)Facebook's ability to upgrade its messaging services to feature real-time video chat
• C)Tesla's ability to introduce less costly and yet more technologically advanced automobiles
• D)Amazon's ability to expedite its delivery services using drone aircraft
• E)ESPN's ability to deliver live games via video streaming services

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Definitions:

Selling Points

Key features or benefits of a product or service that are highlighted to attract and convince potential buyers.

Extensive Decision Making

Decision-making characteristic of buyers who are unfamiliar with a specific product and who must therefore become highly involved in the decision-making process.

Trial Close

A technique used in sales to gauge a potential customer's interest or likelihood of making a purchase before the deal is finalized.

High-involvement

A term referring to situations or purchase decisions where the consumer spends a lot of time and effort considering and making the decision due to the significance of the outcome.