If Your Sales Message Is Effective and Persuasive, You Can

question 5

True/False

If your sales message is effective and persuasive, you can save costs by not including a reply card or pre-addressed envelope because readers will respond whether you have made it easy to do so or not.

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Definitions:

Common Stock Dividend

A portion of a company's earnings distributed to shareholders of its common stock, typically in the form of cash or additional shares.

Common Shares Outstanding

The total number of shares of a company that are owned by shareholders, excluding shares owned by the company itself.

Treasury Stock

Shares previously counted among a company's outstanding shares but were later bought back by the business.

Par Value

The nominal or face value of a bond, share of stock, or coupon as stated by the issuer.