Examlex
Which of the following is NOT a trend affecting marketing strategy planning in the area of Mass Selling?
Customer Inquiries
Refers to questions or requests for information made by customers regarding a company's products or services.
Customer Service
The help and counsel furnished by an organization to individuals who acquire or engage with its offerings.
Brand Recognition
The degree to which customers can identify the brand under a variety of circumstances.
Transparency
Involves opening up the company to the outside world by making its practices, policies, and future plans available to customers.
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