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A consumer's choice of a retail store appears to be based almost entirely on emotional needs-economic needs have almost no influence.
Peripheral Nervous System
The part of the nervous system that consists of the nerves and ganglia outside of the brain and spinal cord.
Glands
Organs in the body that secrete hormones or other substances directly into the blood or onto a body surface.
Spinal Cord
A long, thin, tubular structure made up of nervous tissue, which extends from the medulla oblongata in the brainstem to the lumbar region of the vertebral column, transmitting neural signals between the brain and the rest of the body.
Reflexes
Automatic, involuntary responses to specific stimuli, such as the knee-jerk reaction, that are mediated by the nervous system.
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