Brand Managers Manage Specific Products, Often Taking Over the Jobs

question 249

True/False

Brand managers manage specific products, often taking over the jobs formerly handled by an advertising manager.

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Definitions:

Objective Standard

A guideline used in law that is based on what a reasonable person would believe or do under the circumstances, rather than on the subjective intentions of the parties involved.

Illusory Contract

An agreement that lacks a binding obligation from one or more parties, typically because terms are too vague or one party has the option not to perform their promise.

Subjective Standard

A legal standard based on an individual's personal feelings, tastes, or opinions, often used in determining the reasonableness of an action in legal cases.

Objective Impossibility

A situation where the performance of a contractual duty cannot be done by anyone because it is physically or legally impossible.