Convenience Products Are Products

question 156

Multiple Choice

Convenience products are products

• A) a consumer needs but is not willing to spend much time or effort shopping for.
• B) which consumers are aware of but not interested in.
• C) meant for use in producing other products.
• D) toward which consumer attitudes may be negative.
• E) that consumers want because they are easy to use or consume.

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Definitions:

Hebbian Learning

A theory that proposes the strengthening of connections between neurons that fire together, as a fundamental mechanism of learning.

Neurons

Specialized cells within the nervous system responsible for conveying information via electrical and chemical signals.

Neuropsychologist

A specialist in neuropsychology, the study of the structure and function of the brain as they relate to specific psychological processes and behaviors.

Operant Conditioning

A learning process in which an action’s consequences determine how likely an action is to be performed in the future.