Examlex
When a firm tries to increase sales by offering new or improved products to its present markets, this is called:
Louis Thurstone
A pioneering American psychologist known for his contributions to psychometrics and the theory of intelligence.
Robert Sternberg
A psychologist known for his theory on the triarchic theory of intelligence, which describes three distinct types of intelligence: analytical, creative, and practical.
Means-End Analysis
A problem-solving strategy that involves identifying the goal, determining the obstacles in the way, and taking steps to overcome them.
Overextension
In language acquisition, overextension is when a child applies a word too broadly, beyond its typical use, reflecting the developmental stage of understanding categories.
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