Which of the Following Organizations Would Be Least Likely to Need

question 197

Multiple Choice

Which of the following organizations would be least likely to need marketing skills?

• A) An accountant
• B) An electronics retailer
• C) A toy manufacturer
• D) A financial advisor
• E) All of these organizations would be likely to need marketing skills.

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Definitions:

Augmented Product

A product enhanced with additional features, benefits, or related services that distinguish it from core and actual products to create added value.

Customer Loyalty

Refers to the dedication of customers to repeatedly purchase from the same brand, influenced by positive buying experiences and satisfaction.

BCG Growth-Market Share Matrix

A strategic planning tool developed by the Boston Consulting Group, which helps companies analyze their business units or product lines based on relative market share and market growth rate.

Strategic Business Units

Subsidiaries or divisions within a larger corporation, each focusing on a specific market segment or strategic goal.