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Effective marketing should begin with
Perfect Competition
A market structure characterized by a large number of small firms, identical products, and freedom of entry and exit, leading to price takers.
Barriers To Entry
Economic, procedural, or regulatory obstacles that prevent or deter new competitors from easily entering an industry or area of business.
Absolute Market Power
The ability of a single economic actor, or a group of actors, to control market prices, output, and/or the market entry of new competitors without external interference.
Barriers To Entry
Barriers to entry are obstacles that make it difficult for new firms to enter a market, including high startup costs, regulatory hurdles, and established competition.
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