What Is the Difference Between Personalization and Customization,as Applied to E-Commerce

question 38

Multiple Choice

What is the difference between personalization and customization,as applied to e-commerce technologies?

• A)Customization is any type of adjustment made to a product by the user;personalization refers to a business changing a product or service for the user.
• B)Personalization is any type of adjustment made to a product by the user;customization refers to a business changing a product or service for the user.
• C)Customization refers to adjusting marketing messages for a consumer;personalization refers to adjusting a product or service based on a user's preferences.
• D)Personalization refers to adjusting marketing messages for a consumer;customization refers to adjusting a product or service based on a user's preferences.
• E)There is no difference.Both terms refer to changing a product or communication for the consumer.

Identify different threats to the validity of program evaluations, including mortality, reactance, and maturation.

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Understand the concepts of validity, reliability, and generalizability in social work research and evaluation.

Distinguish between summative and formative evaluations and their importance in the planned change process.

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Definitions:

Real Exchange Rate

The nominal exchange rate adjusted for differences in price levels between two countries, showing how many units of a foreign product can be purchased with one unit of a domestic product.

Foreign Direct Investment

An investment made by a company or individual in one country in business interests in another country, in the form of either establishing business operations or acquiring business assets.

Net Capital Outflows

The difference between the purchase of foreign assets by domestic residents and the purchase of domestic assets by foreigners, indicating the flow of capital from a country.

Trade Deficit

A situation where a country imports more goods and services than it exports, resulting in a negative balance of trade.