Examlex
All of the following are examples of environmental actors in an information system except:
Brand
The name, term, design, symbol, or any other feature that identifies one seller’s goods or service as distinct from those of other sellers.
American Marketing Association
A professional association for individuals and organizations involved in the practice, teaching, and study of marketing worldwide.
Sellers' Goods
Products or commodities that are put on the market for sale by individuals or businesses.
Glocalization Strategy
A strategy that blends global integration with local responsiveness, adapting services or products to accommodate local tastes while maintaining a global brand.
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