Which of the Following Types of Electronic Communications Is Preferable

question 102

Multiple Choice

Which of the following types of electronic communications is preferable for one- or two-line messages?

• A) blogs
• B) video conferencing
• C) instant messaging
• D) tele conferencing
• E) e-mails

Apply knowledge of the VALS framework to identify marketing strategies.

Differentiate between the media preferences of different VALS segments.

Comprehend the influence of personal influence and opinion leaders on consumer behavior.

Understand psychographics as a tool for analyzing consumer lifestyles and behaviors.

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Definitions:

Genome

The complete set of DNA, including all of its genes, in an organism or cell.

Yeast

Yeast is a single-celled fungus used in baking and brewing, known for its ability to ferment sugars producing carbon dioxide and alcohol.

Roundworms

A phylum of worms characterized by their elongated, cylindrical bodies, many of which are parasitic.

Human Beings

A species of intelligent primates, Homo sapiens, known for their ability to use complex language and create cultures.