Which of the Following Is an Example of Cannibalization

question 9

Multiple Choice

Which of the following is an example of cannibalization?

• A) A toothpaste manufacturer adds a new line of toothpaste (that contains baking soda) to its product line.
• B) A grocery store begins selling T-shirts featuring the local university's mascot.
• C) A basketball manufacturer adds basketball hoops to its product line.
• D) A convenience store begins selling pre-paid cell phones.

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Definitions:

Demand-oriented

An approach to pricing, production, and marketing that focuses on the demand levels and preferences of consumers.

Approximate Price

An estimated cost given for a product or service, offering a ballpark figure that may not account for detailed specifics or potential changes.

Bundle

A marketing strategy that involves offering several products or services together as a combined package, usually at a lower price than they would cost individually.

Final Price

The total amount charged for a product or service, including all taxes, fees, discounts, and additional charges, at the point of sale.