What Is a Banner Ad

question 1

Multiple Choice

What is a banner ad?

• A) an ad that runs on a Web site
• B) an ad attached to the back of an airplane
• C) an ad that runs in the newspaper
• D) an ad that is attached to an email

---

Definitions:

Reporting Entities

Organizations or business entities that are required to prepare and present financial statements to relevant stakeholders, usually following specific reporting standards.

Consolidated Financial Statements

Financial statements that present the assets, liabilities, and operating results of a parent company and its subsidiaries as if they were a single entity.

Capacity To Control

Refers to the ability of an entity to direct the financial and operating policies of another entity so as to benefit from its activities.