To Avoid Unpleasant Surprises in Launching an E-Commerce Effort an Entrepreneur

question 89

Multiple Choice

To avoid unpleasant surprises in launching an e-commerce effort an entrepreneur should ________.

• A)test the Web site with real customers to make sure it is easy to navigate
• B)avoid being talked into establishing a privacy policy
• C)cancel all current advertisements in other media
• D)not try to out-guess customers, and handle order fulfillment as orders come in