The Executive Summary Section of the Business Plan ________

question 80

Multiple Choice

The executive summary section of the business plan ________.

• A)should be a concise summary of the business venture
• B)should be no more than two pages long
• C)must capture the reader's attention and entice her/him to read the rest of the plan
• D)All of the above

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Definitions:

Defense Mechanisms

Psychological strategies brought into play by the unconscious mind to manipulate, deny, or distort reality in order to defend against feelings of anxiety and unacceptable impulses and to maintain one's self-schema.

Anxiety

A feeling of worry, nervousness, or unease, typically about an imminent event or something with an uncertain outcome.

Id

In psychoanalytic theory, the part of the mind in which innate instinctive impulses and primary processes are manifest.

Physical Gratification

The satisfaction or pleasure obtained from bodily sensations, often associated with fulfilling basic needs or desires.