The Following Time-Series Approach to Forecasting Uses Historical Data to Generate

question 15

Multiple Choice

The following time-series approach to forecasting uses historical data to generate a forecast and works well when demand is fairly stable over time:

• A)Naïve Forecast
• B)Weighted Moving Average
• C)Simple Moving Average
• D)Exponential Smoothing

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Definitions:

Selective Perception

A cognitive process where individuals interpret and focus on specific stimuli while ignoring others, based on their interests, backgrounds, and attitudes.

Halo Effect

A cognitive bias where an individual's overall impression of a person, brand, or product influences their feelings and thoughts about that entity's character or properties.

Public Speaker

An individual who speaks to an audience with the goal of informing, persuading, or entertaining them.

Written Communication

The process of conveying messages or information through written symbols, including letters and emails, rather than verbal communication.