The Benefits of Implementing an Effective Supplier Certification Program Include

question 6

Multiple Choice

The benefits of implementing an effective supplier certification program include all of the following EXCEPT:

• A)Building long-term beneficial relationships
• B)Reducing time spent on incoming inspections
• C)Increasing supplier base
• D)Recognizing excellence

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Definitions:

House-labeled Wine

Wine that is branded by the retailer or restaurant selling it, rather than the producer.

Brand Extension

The strategy of using an established brand name on new products or services to leverage existing brand equity and expand market reach.

Clorox Bleach

A brand of bleach products known for their effectiveness in cleaning, disinfecting, and whitening, produced by The Clorox Company.

Kleenex Tissues

A brand of facial tissues widely recognized for its softness and reliability, often used as a generic term for facial tissues.