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COMPLETION QUESTIONS
Service Script,Customer's
Service Blueprint
Internet
Customization,Divergence
Supplementing
Complexity
Customization
Script
Augmented,Expected
-____________ a service performance involves increasing its ____________.
Facial Features
Distinct attributes of the face such as eyes, nose, and mouth that contribute to individual recognition and expression interpretation.
Mere Exposure Effect
A psychological phenomenon whereby individuals develop a preference for things merely because they are familiar with them.
Reciprocity Norm
An expectation that people will help, not hurt, those who have helped them.
Superordinate Goals
Shared objectives that require cooperation among individuals or groups who might typically be in conflict, fostering unity and collaboration.
Q8: Why is it so difficult to achieve
Q12: Your manager is thinking about designing a
Q12: _ occurs when a customer is irritated
Q12: According to the Services Marketing Triangle,the _
Q17: The service setting refers only to the
Q23: _ occurs when a customer is upset
Q23: The velocity function (in meters per second)is
Q35: A service is said to possess a
Q42: When deciding on a service guarantee,an organization
Q53: When designing a service strategy in a