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When planning for the demand of his service offering,Steve was faced with two problems typically experienced by service providers.Describe these two problem areas,and discuss why it is important for services marketers to resolve them.
Discrepancies
Inconsistencies or differences found in comparing two or more sources of information or datasets.
Sample Size
The number of participants or observations included in a study, crucial for the reliability of statistical analyses.
Epidemiology
The branch of medicine that deals with the incidence, distribution, and control of diseases and health conditions in populations.
Public Health Policy
Guidelines, regulations, and actions designed by government or non-government organizations to achieve specific health care goals within a society.
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