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What Are Benefits That a Service Organization Can Realize If

question 54

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What are benefits that a service organization can realize if it takes a proactive approach to customer service (i.e. ,considers customer service as a strategic function)?


Definitions:

Ego

In psychoanalytic theory, the part of the personality that mediates between the demands of the id, superego, and reality.

Id

A component of Sigmund Freud's psychoanalytic theory, representing the instinctual drives and unconscious desires.

Libido

According to Freud, psychical energy derived from physiological drives.

Pleasure Principle

A concept in psychoanalytic theory referring to the instinctive drive to seek pleasure and avoid pain.

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