The J&L Grocery Distribution Company Characterizes Its Customers According to Their

question 50

Multiple Choice

The J&L Grocery Distribution Company characterizes its customers according to their yearly sales potential and whether the account is a retailer,wholesaler,or government agency.This approach to segmentation is called:

• A) undifferentiated selling.
• B) double-positioning.
• C) multivariable account segmentation.
• D) parallel account segregation.
• E) total territory management.

---

Definitions:

Sharks

are a group of cartilaginous fish known for their predatory behavior, lack of a true bony skeleton, and distinct fin structure.

Dolphins

Aquatic mammals known for their high intelligence, complex behaviors, and acrobatic abilities, belonging to the family Delphinidae.

Mammalia

A class of warm-blooded vertebrate animals characterized by the presence of mammary glands, which females use to feed their young.

Class

A rank or category in biological taxonomy, falling between phylum and order, used to classify organisms with shared characteristics.