A Prospect's Initial Impression About a Salesperson Is Primarily Based

question 68

True/False

A prospect's initial impression about a salesperson is primarily based on the salesperson's appearance and attitude.

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Definitions:

Marketing Objective

Specific goals set by a business when promoting its products or services to potential consumers that should be achieved within a certain timeframe.

Introduction Stage

The first stage of a product's life cycle, where it is being introduced to the market, awareness is built, and initial sales growth is sought.

Gaining Awareness

The process of making potential customers knowledgeable about a brand, product, or service for the first time.

Product Life Cycle

The stages through which goods and services move from their introduction to the market to their decline and eventual withdrawal, typically divided into introduction, growth, maturity, and decline phases.