The Most Important Activity for Ensuring Repeat Sales Is

question 19

Multiple Choice

The most important activity for ensuring repeat sales is:

• A) understanding the prospect's product line.
• B) prospecting on a regular basis.
• C) getting multiple referrals.
• D) expanding the sales territory.
• E) providing follow-up and service.

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Definitions:

Self-report Measures

Self-report measures are assessment tools where individuals provide subjective feedback about their own feelings, behaviors, or attitudes.

Covert Observational Measures

Covert observational measures refer to methods used in research to observe and gather data on subjects' behavior without them being aware of the observation, ensuring natural behavior is recorded.

Entitativity

The perception of a group as a single, cohesive entity, regardless of the actual level of coherence or unity among its members.

Correlation

A statistical measure that indicates the extent to which two or more variables fluctuate together, showing the strength and direction of a relationship between them.