What Is the First Step in Employer Branding

question 43

Multiple Choice

What is the first step in employer branding?

• A) Developing the employee value proposition
• B) HR planning
• C) Analyzing competitor brands
• D) Building a pool of candidates
• E) Defining the target audience

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Definitions:

Between-Family Difference

Variation in characteristics, such as socio-economic status, values, practices, etc., observed between different families.

Child-Rearing Attitudes

The beliefs, practices, and behaviors adopted by parents and guardians in the upbringing of children.

Socioeconomic Status

A combined measure of an individual's or family’s economic and social position relative to others, based on income, education, and occupation.

Sigmund Freud

An Austrian neurologist known for founding psychoanalysis, a method for treating psychopathology through dialogue between a patient and a psychoanalyst.