Competitive Priorities Define the Dimensions on Which the Firm Should

question 63

Multiple Choice

Competitive priorities define the dimensions on which the firm should excel with its products or services.Which one of the following statements regarding this concept is TRUE?

• A) The strategy of emphasizing lower price is most appropriate when the product is highly differentiated.
• B) McDonald's restaurants emphasize high-performance design quality rather than consistent quality.
• C) All eight dimensions of competitive priorities should be equally emphasized in order to service the increasingly competitive market of the 1990s.
• D) Often there are trade-offs among competitive priorities; thus, the best emphasis is situational.

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Definitions:

Extrinsic Motivation

The drive to perform or engage in an activity due to external rewards or pressures, rather than for the satisfaction the activity itself provides.

Complex Tasks

Activities or jobs that involve multiple steps, require higher-level thinking, and sometimes need the integration of different skills or knowledge bases to complete.

Extrinsic Motivation

The drive to perform activities or achieve goals due to external rewards or pressures rather than personal interest or intrinsic satisfaction.

Intrinsic Motivation

Motivation that stems from internal rewards and personal interest in the task at hand.