Examlex
The concept of _____________ was first proposed in 1972 by paleontologists who believed that evolution occurred in rapid, radical spurts rather than gradually over time.
Sensory Marketing
Sensory marketing involves marketing strategies that target the senses of the consumer, aiming to influence perception, judgment, and behavior through sensory experiences.
Experiential Purchasing
Buying practices focused on creating memorable and meaningful experiences rather than acquiring physical goods.
Product Positioning
The process of marketing a product in a way that differentiates it from competitors in the minds of consumers.
Window Shoppers
Individuals who browse goods in stores without the intention of making a purchase.
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