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With respect to a brand name changeover strategy, the _________________ strategy alerts customers about the brand name change (via communications such as in-store
Displays) .
Dell
A multinational computer technology company known for its personal computers, laptops, and related products and services.
Shareholders
People who own shares of stocks in a corporation.
Service Corporation
A service corporation is a business entity that provides professional services, such as legal, accounting, or consulting, to clients instead of manufacturing or selling goods.
Stock Shares
Units of ownership in a corporation that represent a claim on part of the corporation's assets and earnings.
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