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Refer to the Scenario Below to Answer the Question That

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Refer to the Scenario below to answer the question that follows.
Departmentalization at Art & Craft Depot (Scenario)
John is president of a chain of stores called Art & Craft Depot.He is aware that the structure of his organization must change in order to compete more effectively in today's global marketplace.However,he is not sure which structure would work best for his company.His company is currently organized under the following departments: accounting,human resources,sales,purchasing,and distribution.However,there are other choices available.He has considered reorganizing around their primary product groups: silk flowers,art supplies,craft supplies,pottery,and fabric.However,equally important are the different types of clients they serve,including homemakers,artists,interior decorators,industrial display contractors,and art schools.The business is growing,and they now have stores in six provinces across Canada.Furthermore,his customers seldom shop for just one type of item.For example,a customer who buys flowers will frequently purchase a vase and other supplies that are required to create a full floral arrangement.This means that individual customers often shop in several merchandise areas of the store.
-If Art & Craft Depot was able to organize its structure based on customer flow,it would be using ________ departmentalization.


Definitions:

Mediation

A form of alternative dispute resolution where a neutral third party helps disputing parties reach a voluntary, negotiated agreement.

Negotiation

The process of discussing terms between parties to reach a mutual agreement or resolve differences.

Arbitration

A method of dispute resolution where an impartial third party, called an arbitrator, makes a decision to resolve a dispute outside of court.

Private Civil Trial

Trials run according to the same rules of procedure and evidence as trials run under the official auspices of the court. In a private trial, the parties can hold the trial when and where they choose, and they can choose the judge. Lengthy civil cases are well-suited to this approach.

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