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Refer to the Scenario Below to Answer the Questions That

question 100

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Refer to the Scenario below to answer the questions that follow.
The Loaned Car (Scenario)
Colleen is a student,and her older brother has loaned her an old car.The car is in need of several repairs before she will feel comfortable driving it.
-Before talking with an automotive repair person,Colleen needs to assess which factors are relevant to her decision.The car needs new brakes,tires,a muffler,a tune-up,and could also use some body work to repair dents and scratches.After consideration,Colleen decides that safety and reliability are relevant.This is which step in the decision-making process?


Definitions:

Persuasion

The active and conscious effort to change an attitude through the transmission of a message.

Cognitive Dissonance

The inner conflict encountered by someone who possesses multiple beliefs, ideas, or values that contradict each other at the same time.

Attitude Accessibility

Refers to the ease with which an attitude can be retrieved from memory.

Peripheral Route

A persuasion method that involves indirect cues like attractiveness or celebrity endorsement to influence attitudes or behaviors, rather than direct, logical arguments.

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