The Main Users of Internal Corporate Wikis Are Customers

question 7

True/False

The main users of internal corporate wikis are customers.

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Definitions:

Purchase Order

A formal document issued by a buyer to a seller, indicating types, quantities, and agreed prices for products or services.

B2B Marketing

Business-to-business marketing, which involves selling products or services from one business to another, as opposed to consumer marketing.

Corporate Blog

A website created by a company and often used to educate customers.

Brand Awareness

Measures how many consumers in a market are familiar with the brand and what it stands for; created through repeated exposures of the various brand elements (brand name, logo, symbol, character, packaging, or slogan) in the firm’s communications to consumers.