Examlex
In a 1986 study examining preferences for opening lines among men and women researchers found:
Bundled Sales
A marketing strategy where multiple products or services are packaged together and sold at a single price.
Lump-sum Contract
A type of contract in which all work is agreed to be completed for a single, fixed price, regardless of the actual costs incurred.
Recognized Up Front
The practice of recording or acknowledging revenue or expenses immediately at the time of a transaction.
Franchisor
A business entity that grants the license to a third party for the conducting of a business under the franchisor's marks.
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