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Expectancy theory implies that linking an increased amount of rewards to performance will increase motivation and performance.Followers of cognitive evaluation theory are likely to question this assumption,arguing that
Telephone Reservation
A process of booking or reserving a service, such as a hotel room or a restaurant table, over the phone.
Iconic Memory
A type of visual sensory memory that holds a brief visual representation of a scene that has been perceived, lasting only a fraction of a second.
Shallow Processing
Encoding on a basic level, based on the structure or appearance of words.
Encoding Failure
a situation in which information does not enter the long-term memory due to inadequate attention to or processing of the information.
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