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Ad rank on Google is calculated using the equation: Ad Rank = f(_______________, Quality Score, expected impact of extensions and formats) .
Robert Butler
An American gerontologist known for his work on aging and mental health, and for coining the term "ageism."
Slow-to-warm Babies
Refers to a temperamental category where infants are initially hesitant about new experiences but gradually become more comfortable with repeated exposure.
Thomas and Chess
Psychologists who developed a model categorizing infants into three types of temperament: easy, difficult, and slow-to-warm-up.
Continuity Theory
The theory suggesting that people need to maintain their desired level of involvement in society in order to maximize their sense of well-being and self-esteem.
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