Using a Coupon on Your Cell Phone When Checking Out

question 124

Short Answer

Using a coupon on your cell phone when checking out at the Hard Rock Café, or checking in to a retail location using FourSquare's mobile app is an example of ______________________.

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Definitions:

Bird in the Hand Theory

A theory that suggests investors prefer the certainty of dividend payments to the possibility of much higher future capital gains.

Dividend Distribution

The method by which a corporation's earnings are distributed among its shareholders in the form of dividends.

Retaining Earnings

Profits kept by a company for reinvestment in its operations rather than distributed to shareholders as dividends.

Residual Dividend

A policy whereby dividends are based on earnings after all projects with positive NPV are funded.