Ordering a Pair of Shoes from Zappos

question 85

Short Answer

Ordering a pair of shoes from Zappos.com using a mobile app,or purchasing music on iTunes from your iPod is an example of __________.

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Definitions:

Availability Heuristic

A cognitive shortcut that relies on immediate examples that come to a person’s mind when evaluating a specific topic or decision.

Headlines

The titles or captions used in newspapers, articles, or posts to catch the reader's attention.

Availability Heuristic

A brain shortcut utilizing the foremost examples occurring to an individual when pondering over a specific topic, concept, approach, or judgment.

Younger Brother

A male sibling who is born after another sibling, typically sharing the same parents.