Rates for Digital Advertising Can Be Determined in a Number

question 81

Multiple Choice

Rates for digital advertising can be determined in a number of ways. Using the Cost per _________________ method, advertiser pays for the number of users exposed to the ad, typically expressed as cost per mille CPM) or cost per thousand CPT) . Both terms base the ad charge on how many thousands of users are exposed to the ad.

• A) Click
• B) Action
• C) Sale
• D) Impression

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Definitions:

Manager Performance

Refers to the efficiency and effectiveness with which a manager achieves the goals and objectives of their role.

Emotional Stability

A personality trait that involves the ability to remain calm, resilient, and secure through stressful situations or under pressure.

Avoidant Attachment Style

Refers to a pattern of distancing oneself from emotional intimacy and depending less on others.

Attachment Style

Patterns of expectations, needs, and behaviors in relationships, developed early in life and influenced by the relationship with primary caregivers.