Which Organizational Myth Is Not Supported by the Experiences of Companies

question 39

Multiple Choice

Which organizational myth is not supported by the experiences of companies such as Arthur Andersen, Borders Group, Enron and Circuit City?

• A) Strong organizational culture will always prevail.
• B) A brilliant business plan will lead to success.
• C) Customers are always right.
• D) Too big to fail

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Definitions:

Heavy Users

Consumers who use or purchase a product or service much more frequently than average users.

VALS Framework

A psychographic segmentation tool used to categorize consumers into eight distinct types based on their lifestyles, attitudes, and values.

Psychographic Groups

Segmentation of the market based on the psychological characteristics of consumers, such as lifestyle, values, and beliefs.

Organizational Fit

The degree to which an individual's values, goals, and work style align with the culture and objectives of an organization.