Two Major Issues Confronting International Marketers Result from Currency Movement

question 7

Multiple Choice

Two major issues confronting international marketers result from currency movement. The first of these is in which currency do we quote our prices? The
Second is:

• A) how much of the loss or gain (because of pass through) should be passed to consumers?
• B) how much should we invest in the local currency?
• C) how much should we invest in our own currency?
• D) what role should the central bank play in currency movement?
• E) should we trust international arbitrage as a means of settling currency value?

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Definitions:

Interpersonal Skills

The skills used by a person to interact effectively with others, crucial for communication, conflict resolution, and teamwork.

Error of Central Tendency

A bias in evaluation or assessment where all individuals are rated near the average or middle of the scale, ignoring variation in performance.

Performance-rating Error

Mistakes or biases that occur when evaluating an employee's performance, potentially leading to inaccurate assessments.