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Explain the Product Positioning Strategy Based on a Product's Attribute/benefits

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Essay

Explain the product positioning strategy based on a product's attribute/benefits with an example?


Definitions:

Tangles

Twisted masses of threads made of a protein called tau within the neurons of the brain.

Cognitive Impairment

A broad term describing any characteristic that acts as a barrier to the thought process, including memory loss, difficulty in learning new tasks, or making decisions.

Physical Exercise

Any physical activity that improves or sustains physical well-being and general health.

Stereotype Threat

The risk of confirming negative stereotypes about one's social group, which can hinder performance in various domains, such as academics.

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