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Why Are Face-To-Face Efforts More Effective at Persuading Others Than

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Short Answer

Why are face-to-face efforts more effective at persuading others than are public service campaigns?


Definitions:

Herbert Simon

An influential scholar in the realms of economics, psychology, and computer science, known for his work on decision-making and artificial intelligence.

Economic Person

A theoretical concept of a person who makes rational decisions by maximizing utility or profit based on limited resources.

Programmed Decision Making

A decision-making process that follows established procedures or rules, often used for routine and repetitive decisions.

Existing State

The current conditions or circumstances of a system, situation, or state of affairs.

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