Which of the Following Techniques Is Used to Identify the Factors

question 13

Multiple Choice

Which of the following techniques is used to identify the factors that prevent people from changing?

• A) concept testing
• B) make-or-buy decision
• C) social audit
• D) force-field analysis
• E) work study

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Definitions:

Strategic Image

The planned perception a company or individual intends to create in the minds of stakeholders to achieve certain goals.

Visual Image

A mental representation of a stimulus thought to share at least some properties with a pictorial or spatial depiction of the stimulus.

Value Image

A conceptual representation that captures the essential qualities or values associated with an object, idea, or person.

Confirmation Bias

The tendency to interpret new evidence as confirmation of one's existing beliefs or theories.