The Most Appropriate Attention-Gaining Opening for a Sales Message Is

question 51

Multiple Choice

The most appropriate attention-gaining opening for a sales message is:

• A) a brief description of an organization's history and its various products.
• B) a statement that introduces a need that the product will satisfy.
• C) a question that is written mostly from a we-viewpoint.
• D) a statement that places the writer at the central position
• E) a statement that is independent of the central selling point.

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Definitions:

Strategic Physical Distance

The deliberate placement or positioning of leaders away from their followers to maintain authority, respect, or to promote independence and self-reliance among subordinates.

Valued Leadership Attributes

Traits or qualities that are highly regarded in leaders, varying across cultures and contexts.

GLOBE Study

An acronym for "Global Leadership and Organizational Behavior Effectiveness," a comprehensive research project analyzing the interrelationships between societal culture, organizational culture, and leadership behaviors.

Diverse Cultures

The variety of cultural backgrounds, traditions, customs, and beliefs present within a group, organization, or society.