Data Aggregators Sell Digital Dossiers to Companies That Want to Know

question 27

Multiple Choice

Data aggregators sell digital dossiers to companies that want to know their customers better. This practice is called ________.

• A) Customer relationships
• B) Customer profiling
• C) Customer intimacy
• D) Customer knowledge
• E) Spying

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Definitions:

Controlled Conditions

Specific parameters maintained during scientific research or experiments to ensure the validity and reliability of the results.

Independent Variable

In research and experimentation, the variable that is manipulated or changed to assess its effect on a dependent variable.

Extraneous Variable

Any variable that you are not intentionally studying in your experiment or test that could affect the outcome of your research.

Independent Variable

The variable in an experimental setup that is manipulated or changed to observe its effect on the dependent variable.