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One Analysis of Data from 25,000 Retailers Showed That Users

question 45

Multiple Choice

One analysis of data from 25,000 retailers showed that users driven to e-commerce sites from ________ are 10 percent likelier to buy something than those coming from other social sites.


Definitions:

Type I Error

A Type I Error occurs when a true null hypothesis is incorrectly rejected, also known as a "false positive."

Statistical Power

Statistical power refers to the probability that a statistical test will correctly reject a false null hypothesis, effectively detecting an effect when there is one.

Detecting An Effect

The process of identifying whether a particular treatment, condition, or variable has a statistically significant impact in an experiment or study.

Type I Error

The error made in statistical hypothesis testing when a true null hypothesis is incorrectly rejected, commonly referred to as a "false positive."

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