Because It Is So Costly, a ________ Strategy Is Not

question 125

Multiple Choice

Because it is so costly, a ________ strategy is not common.

• A) product/communications extension
• B) product adaptation/communications extension
• C) product extension/communications adaptation
• D) dual adaptation

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Definitions:

Working Prototype

An initial version of a product that has enough features to allow for the testing and validation of core design concepts.

Invention

This is the creation of a new product, process, or idea that did not exist before.

Innovation

The introduction of something new, such as an idea, method, or device, that is designed to improve processes, products, or services.

Wide Imitation

The extensive replication of a product, service, or innovation by multiple competitors or industry participants, often signalling the success or desirability of the original.