Which of the Following Is the Best Example of a Case

question 1

Multiple Choice

Which of the following is the best example of a case in which ethnocentricity undermines an international business project?

• A)International investors avoid investing in an Indian company because they are unsure of India's commitment to free markets.
• B)Production falls at a Canadian owned factory in Vietnam because workers react negatively to Canadian management techniques.
• C)China relies on its natural resources and inexpensive factory labour to promote its country's economic development.
• D)Korean managers of a manufacturing company are sent to East European plants to learn the work habits of local workers.

---

Definitions:

Trademark Infringement

The unauthorized use of a trademark or service mark on or in connection with goods and/or services in a manner that is likely to cause confusion, deception, or mistake about the source of the goods and/or services.

Likelihood of Confusion

This refers to a standard used in trademark law to assess whether the similarity between two marks is likely to confuse consumers about the source of the products or services.

Trade Secret

A form of intellectual property comprising confidential information that provides a business with a competitive edge.

Sufficient Value

A concept in contract law that refers to the necessity of both parties exchanging something of value for a contract to be considered valid.