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Name and Explain the Three Types of Decisions During Exposures

question 19

Essay

Name and explain the three types of decisions during exposures.


Definitions:

Buzz Marketing

A marketing strategy that focuses on maximizing the word-of-mouth potential of a product or service, often through viral marketing tactics.

Traditional Advertising

The use of traditional media channels such as newspapers, television, and billboards to promote products, services, or brands.

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