In Contrast with Customer-Touching Applications, Customers Who Utilize Customer-Facing Applications

question 22

True/False

In contrast with customer-touching applications, customers who utilize customer-facing applications interact directly with the applications themselves.

---

Definitions:

Name Brand Value

The perceived value added to a product or service by its brand name, which can influence customer choice.

Mode of Transportation

Various means used for moving people or goods from one place to another, such as road, air, or sea.

Delivery Speed

The rate at which a company can fulfill customer orders from the point of order placement to delivery, directly impacting customer satisfaction.

Holding Cost

The expenses associated with storing unsold goods or materials, including warehousing, insurance, and deterioration or obsolescence.