Which One of the Following Is a Performance Measurement Tool

question 29

Multiple Choice

Which one of the following is a performance measurement tool that looks at four areas that contribute to a company's performance?

• A) market value method
• B) triple bottom line method
• C) balanced scorecard approach
• D) information control approach

---

Definitions:

Twitter Presence

The activity, visibility, and engagement level of an individual, brand, or organization on the Twitter platform.

Message Control

The strategic effort by an individual or organization to influence the information that is disseminated about them or their activities.

Corporate Blog

An official blog owned and published by a company to communicate directly with its customers or clients, often including updates, relevant industry news, and insights.

Time Value

The concept that money available at the present time is worth more than the same amount in the future due to its potential earning capacity.